On the 18th March, Xinnong Chemical Holding held a product launch ceremony for its new product Birui in Hangzhou, which is another blockbuster fungicide following its previous pesticide Bisheng as produced via independent research and development. The market launch ceremony is very successful, having achieved an on-the-spot pre-sale of more than 100 tons.
At the launch ceremony, Mr. Xu Qunhui, the Board Chairman of Xinnong Chemical Holding gave an introduction to the history of the company and shared his experiences in pesticide industry. The R & D Director Guo Shijian briefed on the function and product feature of zinc thiazole. The Vice General Manager Fan Kuncheng gave a systematic introduction to the Birui’s product property and marketing strategy.
Participants at the launch ceremony include lots of Xinnong’s regular customers for long years as well as new customers. Old customers expressed their continued support to Xinnong while new customers felt too late to know Xinnong. Both old and new customers hold the view that it is of much ease to cooperate with such a reliable and responsible partner like Xinnong. Clients present at the ceremony started to sign contract one after another, resulting in an on-the-spot pre-sale of over 100 tons.